Updated on December 16th, 2023
See this post as the quickest yet most useful post to get quick answers about social media, branding, and business.
- How many social media accounts do I need for my business?
One account and one social media platform are enough when done well to keep you happy with leads and business.
- How often do I need to post?
Decide your posting frequency based upon your available time and commitment. Alternate days to twice a week is good.
- How much time does it take to maintain successful social media accounts?
15-30 minutes every day
- Which social networks are the best for small businesses?
Facebook & Instagram
- If I can only manage one social media account, which platform should I choose?
Facebook for retail, Linkedin for professionals
- How can I measure success on social media?
Count the number of leads and comments
- How can I find out which social channels my audience uses the most?
Create your customer/buyer persona before you start social media marketing
- What is the one mistake I need to avoid at all costs?
Never rush for the results and never create sub-standard content
- What is the best way to attract followers on social media?
Be present. To engage in others’ content, to share your honest opinion, and to share your expertise and experience in your posts.
- Should I use a social media management tool?
Yes, if you’re using multiple accounts and platforms.
- How do I create a social media marketing strategy?
You don’t create it. You help a strategist do it for you.
- What future social media marketing trends are on the horizon?
Create 50 seconds of videos and minimal powerful visuals. People are getting short of time and still need more and more information.
- How much does social media marketing cost? What’s the ROI?
Minimum 25% of your total revenue expectations from social media. If you want $1000 per month, spend $250 per month.
- Does my company really need a blog for social media marketing?
It increases returns by over 200% when used well.
- Is social media marketing better for B2C or B2B businesses?
Make it practically useful, actionable, easy to understand, and relevant to your followers. Not just information but something they can use to either act or make a decision.
- How long does it take before I’ll start seeing results from social media marketing?
1-2 months
- How do I make my content engaging?
Make it practically useful, actionable, easy to understand, and relevant to your followers. Not just information but something they can use to either act or make a decision.
- How can social media and content marketing make me into an industry thought leader?
Content gives you the voice. Marketing gives you an audience. Use both to be a thought leader.
- Is short-form or long-form content better?
Test both. It’s your audience who decides this.
Found this useful? Got more questions? Ask in the comments. I will be happy to answer.
Sunita Biddu is a digital business coach and power blogging mentor helping coaches and small business owners. She helps with building a strong and profitable online presence and reputation that creates a self-sustaining business. Sunita writes on this blog once a week about easy-to-use guides and articles about business, coaching, social media and blogging. You can grab some of her free resources and ebooks from the resources section.